| ชื่อเรื่อง | : | A study of service quality of stockbrokers in Mauritius : a multi-expectations framework |
| นักวิจัย | : | Ramsaran-Fowdar, Roshnee. , Fowdar, Sooraj. |
| คำค้น | : | Stockbrokers , Stockholders , Securities industry , Pure basic research. , 970115 Expanding Knowledge in Commerce, Management, Tourism and Services. , 150201 Finance. , 150313 Quality Management. , 150503 Marketing Management (incl. Strategy and Customer Relations) , Service quality -- Stockbrokers -- SERVQUAL -- Locus of control -- Investors' expertise -- Desired and adequate expectations |
| หน่วยงาน | : | Central Queensland University, Australia |
| ผู้ร่วมงาน | : | - |
| ปีพิมพ์ | : | 2553 |
| อ้างอิง | : | http://hdl.cqu.edu.au/10018/50010 , ISBN:9783838334394 |
| ที่มา | : | Ramsaran-Fowdar, R & Fowdar, S 2010, A study of service quality of stockbrokers in Mauritius: a multi-expectations framework, Lambert Academic Publishing, Saarbrucken, Germany. |
| ความเชี่ยวชาญ | : | - |
| ความสัมพันธ์ | : | ACQUIRE [electronic resource] : Central Queensland University Institutional Repository. |
| ขอบเขตของเนื้อหา | : | - |
| บทคัดย่อ/คำอธิบาย | : | The stockbroking industry is a service-oriented industry where brokers act as agents for investors when a security is bought or sold and are compensated with a commission. Stockbrokerage houses have much to gain if they can understand investors' expectations since this would assist them in serving their clients better and build long-term relationships with them. This study aimed to develop a measure of service quality for the stockbrokerage industry. Data were collected from investors in Mauritius and findings revealed that the SERVQUAL scale needs to be modified for the stockbroking industry. The relationship between antecedents such as locus of control and investors' expertise, and desired and adequate service expectations were generally very strong. This study also ascertained the relationship between MSS, MSA and satisfaction. |
| บรรณานุกรม | : |
Ramsaran-Fowdar, Roshnee. , Fowdar, Sooraj. . (2553). A study of service quality of stockbrokers in Mauritius : a multi-expectations framework.
กรุงเทพมหานคร : Central Queensland University, Australia. Ramsaran-Fowdar, Roshnee. , Fowdar, Sooraj. . 2553. "A study of service quality of stockbrokers in Mauritius : a multi-expectations framework".
กรุงเทพมหานคร : Central Queensland University, Australia. Ramsaran-Fowdar, Roshnee. , Fowdar, Sooraj. . "A study of service quality of stockbrokers in Mauritius : a multi-expectations framework."
กรุงเทพมหานคร : Central Queensland University, Australia, 2553. Print. Ramsaran-Fowdar, Roshnee. , Fowdar, Sooraj. . A study of service quality of stockbrokers in Mauritius : a multi-expectations framework. กรุงเทพมหานคร : Central Queensland University, Australia; 2553.
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