| ชื่อเรื่อง | : | The Internal market for non-profits considerations for marketing, recruitment and motivations of non-profit executive employees / |
| นักวิจัย | : | O'Loughlin, Jennifer. |
| คำค้น | : | 720401 Marketing , 720403 Management , 350204 Marketing and Market Research , 750101 Employment , TBA , 350201 Human Resources Management , Employees , Nonprofit organizations , Non-profit sector -- Employees -- Recruitment -- Motivation -- Internal marketing |
| หน่วยงาน | : | Central Queensland University, Australia |
| ผู้ร่วมงาน | : | - |
| ปีพิมพ์ | : | 2549 |
| อ้างอิง | : | http://hdl.cqu.edu.au/10018/6605 , http://acquire.cqu.edu.au:8080/vital/access/manager/Repository/cqu:84 , cqu:84 |
| ที่มา | : | O'Loughlin, J 2006, The internal market for non-profit organisations: considerations for marketing, recruitment and motivation of non-profit executive employees. [online]. Third Sector Review, v. 12 no. 1 2006: 57-68. http://search.informit.com.au/fullText;dn=200609118;res=APAFT |
| ความเชี่ยวชาญ | : | - |
| ความสัมพันธ์ | : | aCQUIRe [electronic resource] : Central Queensland University Institutional Repository. , Third Sector Review Australia. : Australia New Zealand Third Sector Research, 2006. vol. 12, issue 1 p. 57-68 12 pages Refereed 1323-9163 |
| ขอบเขตของเนื้อหา | : | - |
| บทคัดย่อ/คำอธิบาย | : | This paper reviews the potentially different motivations for choosing to work in the non-profit sector and highlights the importance of understanding these motivations with regard to the recruitment and employee motivation efforts of NPOs. It reviews some specific issues identified by employees of non-profits and includes implications of a proposed relationship with the concept of self-efficacy. It also highlights some of the challenges the sector has faced in terms of organisations’ communication, efforts for recruitment and their internal marketing and relationship management, and offers some suggestions for ways in which such activities might be enhanced. |
| บรรณานุกรม | : |
O'Loughlin, Jennifer. . (2549). The Internal market for non-profits considerations for marketing, recruitment and motivations of non-profit executive employees /.
กรุงเทพมหานคร : Central Queensland University, Australia. O'Loughlin, Jennifer. . 2549. "The Internal market for non-profits considerations for marketing, recruitment and motivations of non-profit executive employees /".
กรุงเทพมหานคร : Central Queensland University, Australia. O'Loughlin, Jennifer. . "The Internal market for non-profits considerations for marketing, recruitment and motivations of non-profit executive employees /."
กรุงเทพมหานคร : Central Queensland University, Australia, 2549. Print. O'Loughlin, Jennifer. . The Internal market for non-profits considerations for marketing, recruitment and motivations of non-profit executive employees /. กรุงเทพมหานคร : Central Queensland University, Australia; 2549.
|
ridm@nrct.go.th ระบบคลังข้อมูลงานวิจัยไทย รายการโปรดที่คุณเลือกไว้
