| ชื่อเรื่อง | : | Affinity-driven blog cascade analysis and prediction |
| นักวิจัย | : | Li, Hui , Bhowmick, Sourav S. , Sun, Aixin , Cui, Jiangtao |
| คำค้น | : | DRNTU::Engineering::Computer science and engineering. |
| หน่วยงาน | : | Nanyang Technological University, Singapore |
| ผู้ร่วมงาน | : | - |
| ปีพิมพ์ | : | 2556 |
| อ้างอิง | : | Li, H., Bhowmick, S. S., Sun, A., & Cui, J. (2013). Affinity-driven blog cascade analysis and prediction. Data mining and knowledge discovery. , http://hdl.handle.net/10220/17314 , http://dx.doi.org/10.1007/s10618-013-0307-0 |
| ที่มา | : | - |
| ความเชี่ยวชาญ | : | - |
| ความสัมพันธ์ | : | Data mining and knowledge discovery |
| ขอบเขตของเนื้อหา | : | - |
| บทคัดย่อ/คำอธิบาย | : | Information propagation within the blogosphere is of much importance in implementing policies, marketing research, launching new products, and other applications. In this paper, we take a microscopic view of the information propagation pattern in blogosphere by investigating blog cascade affinity. A blog cascade is a group of posts linked together discussing about the same topic, and cascade affinity refers to the phenomenon of a blog’s inclination to join a specific cascade. We identify and analyze an array of macroscopic and microscopic content-oblivious features that may affect a blogger’s cascade joining behavior and utilize these features to predict cascade affinity of blogs. Based on these features, we present two non-probabilistic and probabilistic strategies, namely support vector machine (SVM) classification-based approach and Bipartite Markov Random Field-based (BiMRF) approach, respectively, to predict the probability of blogs’ affinity to a cascade and rank them accordingly. Evaluated on a real dataset consisting of 873,496 posts, our experimental results demonstrate that our prediction strategy can generate high quality results ( F1 -measure of 72.5 % for SVM and 71.1 % for BiMRF) comparing with the approaches using traditional or singular features only such as elapsed time, number of participants which is around 11.2 and 8.9 %, respectively. Our experiments also showed that among all features identified, the number of quasi-friends is the most important factor affecting bloggers’ inclination to join cascades. |
| บรรณานุกรม | : |
Li, Hui , Bhowmick, Sourav S. , Sun, Aixin , Cui, Jiangtao . (2556). Affinity-driven blog cascade analysis and prediction.
กรุงเทพมหานคร : Nanyang Technological University, Singapore. Li, Hui , Bhowmick, Sourav S. , Sun, Aixin , Cui, Jiangtao . 2556. "Affinity-driven blog cascade analysis and prediction".
กรุงเทพมหานคร : Nanyang Technological University, Singapore. Li, Hui , Bhowmick, Sourav S. , Sun, Aixin , Cui, Jiangtao . "Affinity-driven blog cascade analysis and prediction."
กรุงเทพมหานคร : Nanyang Technological University, Singapore, 2556. Print. Li, Hui , Bhowmick, Sourav S. , Sun, Aixin , Cui, Jiangtao . Affinity-driven blog cascade analysis and prediction. กรุงเทพมหานคร : Nanyang Technological University, Singapore; 2556.
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