| ชื่อเรื่อง | : | Sustaining the Innovation Culture in SMEs: The Importance of Organisational Culture, Organisational Learning and Market Orientation |
| นักวิจัย | : | Halim, Hasliza Abdul , Ahmad, Noor Hazlina , Ramayah, T. |
| คำค้น | : | HD58.7-58.95 Organizational behavior, change and effectiveness. Corporate culture |
| หน่วยงาน | : | Universiti Sains Malaysia, Malaysia |
| ผู้ร่วมงาน | : | - |
| ปีพิมพ์ | : | 2562 |
| อ้างอิง | : | http://eprints.usm.my/45351/1/ajbr190059.pdf , Halim, Hasliza Abdul and Ahmad, Noor Hazlina and Ramayah, T. (2019) Sustaining the Innovation Culture in SMEs: The Importance of Organisational Culture, Organisational Learning and Market Orientation. Asian Journal of Business Research, 9 (2). pp. 14-33. ISSN 2463-4522 |
| ที่มา | : | - |
| ความเชี่ยวชาญ | : | - |
| ความสัมพันธ์ | : | http://eprints.usm.my/45351/ , https://magscholar.com/asian-journal-of-business-research/current-issue-vol-9-issue-1-2/ |
| ขอบเขตของเนื้อหา | : | - |
| บทคัดย่อ/คำอธิบาย | : | Previous research on innovation culture among SMEs has received little attention particularly in developing countries. Thus, this paper aims to investigate the influence of organisational culture, organisational learning and market orientation on innovation culture. A total of 183 usable responses were received from SMEs in Malaysia. Findings from the analysis suggest that all dimensions of organisational culture influence innovation culture while organisational learning in terms of information acquisition, behavioural and cognitive also influences innovation culture. Finally, in terms of market orientation, only competitor orientation influences innovation culture. This study contributes to SMEs by providing information on the elements that could nurture innovation culture in their organisations |
| บรรณานุกรม | : |
Halim, Hasliza Abdul , Ahmad, Noor Hazlina , Ramayah, T. . (2562). Sustaining the Innovation Culture in SMEs: The
Importance of Organisational Culture, Organisational
Learning and Market Orientation.
กรุงเทพมหานคร : Universiti Sains Malaysia, Malaysia. Halim, Hasliza Abdul , Ahmad, Noor Hazlina , Ramayah, T. . 2562. "Sustaining the Innovation Culture in SMEs: The
Importance of Organisational Culture, Organisational
Learning and Market Orientation".
กรุงเทพมหานคร : Universiti Sains Malaysia, Malaysia. Halim, Hasliza Abdul , Ahmad, Noor Hazlina , Ramayah, T. . "Sustaining the Innovation Culture in SMEs: The
Importance of Organisational Culture, Organisational
Learning and Market Orientation."
กรุงเทพมหานคร : Universiti Sains Malaysia, Malaysia, 2562. Print. Halim, Hasliza Abdul , Ahmad, Noor Hazlina , Ramayah, T. . Sustaining the Innovation Culture in SMEs: The
Importance of Organisational Culture, Organisational
Learning and Market Orientation. กรุงเทพมหานคร : Universiti Sains Malaysia, Malaysia; 2562.
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