| ชื่อเรื่อง | : | Launching an existing product to a new demographic area : strategic plans and system reconfiguration |
| นักวิจัย | : | Ahsan, Kazi Badrul. , Marufuzzaman, Mohammad. |
| คำค้น | : | Strategic basic research. , 860401 Clothing. , 910403 Marketing. , 150503 Marketing Management (incl. Strategy and Customer Relations). , 150312 Organisational Planning and Management. , 150308 International Business. , 150302 Business Information Systems. , Marketing , Business logistics. , Market strategy -- Balancing efficiency -- System reconfiguration -- Supply chain management -- Performance measure indices |
| หน่วยงาน | : | Central Queensland University, Australia |
| ผู้ร่วมงาน | : | - |
| ปีพิมพ์ | : | 2555 |
| อ้างอิง | : | http://hdl.cqu.edu.au/10018/920213 |
| ที่มา | : | Ahsan, K & Marufuzzaman, M 2012, 'Launching an existing product to a new demographic area: strategic plans and system reconfiguration', International Journal of Industrial and Systems Engineering, vol. 10, no. 1, pp.117-133. |
| ความเชี่ยวชาญ | : | - |
| ความสัมพันธ์ | : | International journal of industrial and systems engineering. Switzerland : Inderscience, 2012. Vol. 10, no. 1 (2012), p. 117-133 17 pages Refereed 1748-5037 1748-5045 (online) , ACQUIRE [electronic resource] : Central Queensland University Institutional Repository. |
| ขอบเขตของเนื้อหา | : | - |
| บทคัดย่อ/คำอธิบาย | : | In this paper, a particular product is selected to analyse its current technical and marketing condition, and based on this, a suitable roadmap is presented to improve the market share of that product step by step to a new demographic area. This paper concentrated on system reconfiguration and has revealed all the critical points of improvement so that the profit will be greater than before satisfactorily. It will help not only the existing organisations to improve their market share, but also to contribute the new organisations in taking appropriate business plan for better competition and existence. |
| บรรณานุกรม | : |
Ahsan, Kazi Badrul. , Marufuzzaman, Mohammad. . (2555). Launching an existing product to a new demographic area : strategic plans and system reconfiguration.
กรุงเทพมหานคร : Central Queensland University, Australia. Ahsan, Kazi Badrul. , Marufuzzaman, Mohammad. . 2555. "Launching an existing product to a new demographic area : strategic plans and system reconfiguration".
กรุงเทพมหานคร : Central Queensland University, Australia. Ahsan, Kazi Badrul. , Marufuzzaman, Mohammad. . "Launching an existing product to a new demographic area : strategic plans and system reconfiguration."
กรุงเทพมหานคร : Central Queensland University, Australia, 2555. Print. Ahsan, Kazi Badrul. , Marufuzzaman, Mohammad. . Launching an existing product to a new demographic area : strategic plans and system reconfiguration. กรุงเทพมหานคร : Central Queensland University, Australia; 2555.
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