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A unified view of enablers, barriers, and readiness of small to medium enterprises for e-business adoption

หน่วยงาน Central Queensland University, Australia

รายละเอียด

ชื่อเรื่อง : A unified view of enablers, barriers, and readiness of small to medium enterprises for e-business adoption
นักวิจัย : Chugh, Ritesh. , Gupta, Pramila.
คำค้น : Small business , Pure basic research. , 899999 Information and Communication Services not elsewhere classified. , 080101 Adaptive Agents and Intelligent Robotics. , 089999 Information and Computing Sciences not elsewhere classified. , Electronic commerce. , Internet marketing. , Electronic business -- Electronic commerce -- E-readiness -- Information and communication technology -- Internet -- Readiness assessment -- Small to medium enterprise
หน่วยงาน : Central Queensland University, Australia
ผู้ร่วมงาน : -
ปีพิมพ์ : 2553
อ้างอิง : http://hdl.cqu.edu.au/10018/55574
ที่มา : Chugh, R & Gupta, P 2010, 'A unified view of enablers, barriers, and readiness of small to medium enterprises for e-business adoption', in Cruz-Cunha, MM & Varajão, JE (eds), E-Business issues challenges and opportunities for SMEs: driving competitiveness, Business Science Reference, Hershey PA
ความเชี่ยวชาญ : -
ความสัมพันธ์ : E-business issues, challenges and opportunities for SMEs : driving competitiveness / [edited by] Maria Manuela Cruz-Cunha and João Varajão. Hershey PA : Business Science Reference, 2010. Chapter 17, p. 291-312 393 pages 22 chapters 9781616928803 9781616928827 (online) , ACQUIRE [electronic resource] : Central Queensland University Institutional Repository.
ขอบเขตของเนื้อหา : -
บทคัดย่อ/คำอธิบาย :

SMEs have been looking at expanding their market share by extending beyond their geographical boundaries and this is where electronic business has come to the forefront. The path to e-business adoption is ridden with barriers and understanding these along with the benefits it offers to SMEs is important. This chapter has reviewed the existing literature of barriers and benefits of e-business adoption by SMEs to identify the various enablers that can facilitate adoption. The chapter also provides an insight into e-readiness and analyses six existing tools that are used globally to measure e-readiness. Based on a comprehensive analysis, an holistic framework (Motivation Application Measurement Support (MAMS) e-readiness assessment framework) has been proposed. The framework can be utilized as a reference to assess, design and implement a supplementary strategic approach for the assessment of e-business readiness of SMEs. Further empirical research to test, amend and improve the MAMS framework can be undertaken in the future.

บรรณานุกรม :
Chugh, Ritesh. , Gupta, Pramila. . (2553). A unified view of enablers, barriers, and readiness of small to medium enterprises for e-business adoption.
    กรุงเทพมหานคร : Central Queensland University, Australia.
Chugh, Ritesh. , Gupta, Pramila. . 2553. "A unified view of enablers, barriers, and readiness of small to medium enterprises for e-business adoption".
    กรุงเทพมหานคร : Central Queensland University, Australia.
Chugh, Ritesh. , Gupta, Pramila. . "A unified view of enablers, barriers, and readiness of small to medium enterprises for e-business adoption."
    กรุงเทพมหานคร : Central Queensland University, Australia, 2553. Print.
Chugh, Ritesh. , Gupta, Pramila. . A unified view of enablers, barriers, and readiness of small to medium enterprises for e-business adoption. กรุงเทพมหานคร : Central Queensland University, Australia; 2553.