| ชื่อเรื่อง | : | The role of SME's in promoting EC in communities |
| นักวิจัย | : | Romm Livermore, Celia T., 1954- , Taylor, Wallace, |
| คำค้น | : | TBA. , TBA. , TBA. , Electronic commerce. , Small business. |
| หน่วยงาน | : | Central Queensland University, Australia |
| ผู้ร่วมงาน | : | - |
| ปีพิมพ์ | : | 2545 |
| อ้างอิง | : | http://hdl.cqu.edu.au/10018/21890 |
| ที่มา | : | Romm, C & Taylor, W J 2002, 'The role of SMEs in promoting EC in communities', in Burgess, S (ed) Managing Information Technology in Small Business: Challenges and Solutions, Idea Group, USA, pp. 209-226. |
| ความเชี่ยวชาญ | : | - |
| ความสัมพันธ์ | : | Managing information technology in small business : challenges and solutions / [edited] by Stephen Burgess. USA : Idea Group Publishing, 2002. Chapter 12, p. 209-226 361 pages. 19 chapters. 1930708351 9781930708358 , ACQUIRE [electronic resource] : Central Queensland University Institutional Repository. |
| ขอบเขตของเนื้อหา | : | - |
| บทคัดย่อ/คำอธิบาย | : | The purpose of this paper is to analyze the literature on electronic commerce (EC) in the local arena as a means for understanding the role that small and medium size enterprises (SME's) can play in the promotion of electronic commerce in their communities. Based on the analysis of the literature the Action, Reaction and Interaction (ARI) model is presented. We conclude with an outline of the major directions for future research, with particular emphasis on research on the role of SME's in promoting EC in communities outside North America. |
| บรรณานุกรม | : |
Romm Livermore, Celia T., 1954- , Taylor, Wallace, . (2545). The role of SME's in promoting EC in communities.
กรุงเทพมหานคร : Central Queensland University, Australia. Romm Livermore, Celia T., 1954- , Taylor, Wallace, . 2545. "The role of SME's in promoting EC in communities".
กรุงเทพมหานคร : Central Queensland University, Australia. Romm Livermore, Celia T., 1954- , Taylor, Wallace, . "The role of SME's in promoting EC in communities."
กรุงเทพมหานคร : Central Queensland University, Australia, 2545. Print. Romm Livermore, Celia T., 1954- , Taylor, Wallace, . The role of SME's in promoting EC in communities. กรุงเทพมหานคร : Central Queensland University, Australia; 2545.
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