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Using in-depth interviews to identify investors' service quality expectations from stockbrokerage firms

หน่วยงาน Central Queensland University, Australia

รายละเอียด

ชื่อเรื่อง : Using in-depth interviews to identify investors' service quality expectations from stockbrokerage firms
นักวิจัย : Ramsaran-Fowdar, Roshnee.
คำค้น : Stockbrokers. , Pure basic research. , Customer services , Financial services industry , Investments , 900102 Investment Services (excl. Superannuation) , 150504 Marketing Measurement. , 150203 Financial Institutions (incl. Banking)
หน่วยงาน : Central Queensland University, Australia
ผู้ร่วมงาน : -
ปีพิมพ์ : 2548
อ้างอิง : http://hdl.cqu.edu.au/10018/44202 , cqu:5667
ที่มา : Ramsaran-Fowdar, R & , 2005, 'Using in-depth interviews to identify investors' service quality expectations from stockbrokerage firms' paper presented to the International Conference on Services Management, New Delhi, India, March 11-12, 2005.
ความเชี่ยวชาญ : -
ความสัมพันธ์ : Proceedings of International Conference on Services Management, March 11-12, 2005, Radisson Hotel, New Delhi, India. Gurgaon, Haryana, India. : Institute for International Management and Technology, 2005. p. 868-871 4 pages Refereed , ACQUIRE [electronic resource] : Central Queensland University Institutional Repository.
ขอบเขตของเนื้อหา : -
บทคัดย่อ/คำอธิบาย :

Investigating. stockbrokers' service quality is vital for investors, stockbrokerage jinns and the stockbroking industry. The SERVQUAL instrument has been proposed as a broad-based measure of service quality that may be applicable to the stockbroking industry. In-depth interviews were carried out with thirty individual investors on their expectations from their stockbrokers. Results from the study verify SERVQUAL dimensions but demonstrate additional dimensions such as core stockbroking services and professionalism/skill/competence that are specific to stockbroking services.

บรรณานุกรม :
Ramsaran-Fowdar, Roshnee. . (2548). Using in-depth interviews to identify investors' service quality expectations from stockbrokerage firms.
    กรุงเทพมหานคร : Central Queensland University, Australia.
Ramsaran-Fowdar, Roshnee. . 2548. "Using in-depth interviews to identify investors' service quality expectations from stockbrokerage firms".
    กรุงเทพมหานคร : Central Queensland University, Australia.
Ramsaran-Fowdar, Roshnee. . "Using in-depth interviews to identify investors' service quality expectations from stockbrokerage firms."
    กรุงเทพมหานคร : Central Queensland University, Australia, 2548. Print.
Ramsaran-Fowdar, Roshnee. . Using in-depth interviews to identify investors' service quality expectations from stockbrokerage firms. กรุงเทพมหานคร : Central Queensland University, Australia; 2548.